Santa Cruz’s Oldest, Largest and Finest Name in Rug Cleaning Since 1945
Visit Us in Our New Location
Santa Cruz, CA 95060
Phone: 831-423-5235
Monday-Friday: 8:00 a.m.- 5:00 p.m.




If It’s Cleanable, Santa Cruz Rug Can Clean It!

Today, Santa Cruz Rug focuses only on what we do best – the hand-cleaning and care of Oriental and specialty rugs, delicate textiles and tapestries, carpet and upholstery. We serve the communities of Aptos, Ben Lomond, Bonnie Doon, Boulder Creek, Capitola, Soquel, Live Oak, Santa Cruz, Watsonville, Corralitos, Monterey, Scotts Valley, Felton and La Selva Beach.
We take pride in providing the best value and the highest-quality work to our customers. All of our work is done in our plant by our experienced staff. We do not subcontract any of our work.
Our operation combines time-tested rug cleaning and rug repair techniques with the latest in rug care technology. This blend of the old and new is critical because, while the basic components of rug cleaning – dusting, cleaning, rinsing, grooming and drying – have not really changed in over 100 years, the modern-day improvements in cleaning efficacy, quality control, plant efficiency, infrastructure and office procedures are significant.
Our plant features the most modern rug cleaning technology. For example, we still hand-wash each and every rug that comes into our plant but have added a centrifuge to extract moisture. We also use compressed air dusting and have a heated drying room to ensure that all of the rugs we clean are efficiently and effectively dried.
Our Values
- We will always provide the best value and the highest-quality work.
- Honesty and integrity are at the foundation of our business.
- We don't make promises we can't keep. We set realistic expectations for our customers.
- Our family name and reputation are tied to our business. As a result, we will never cut corners in our work.
- We treat our customers like family and take a personal interest in them.
IICRC Certifications
- Master Area Rug Cleaner
- Master Textile Cleaner
- Carpet Cleaning
- Upholstery & Fabric Cleaning
- Leather Cleaning
- Stone, Masonry & Ceramic Tile Cleaning
This certifying body sets the standards in our industry on how to clean, maintain and care for your furnishings. Never consider using a firm that is not certified by this governing organization.